Carnival possessed a fleet of magnificent vessels, yet countless civilians remained unconvinced they belonged aboard them.

Clearly, they required persuasion.

Our solution was elegantly simple. Whatever activity they loved on land, dining, comedy, relaxation, nightlife, adventure, we revealed its seafaring counterpart through a series of precision-engineered online videos customized to their interests.

One by one, resistance evaporated. The ships filled. The operation succeeded.

 

 

PRESS!

 
Screen+Shot+2018-12-06+at+4.13.07+PM.png
 

Copywriters: Zac Milner // Nick Rog

Art Directors: Mindy Brenner

Director: Ryan Patrick